The History of BroJamas
BroJamas began simply, with two sisters looking at the unremarkable state of men's pajamas on the market today. When was the last time anyone really looked at reinventing men's pj's? Who even knows that!? We sure didn't.
But what we did know is that they were sorely lacking in fried chicken.
So we set about making the first pair of BroJamas. A pair of pajama pants that were, despite the fried chicken, truly lacking. Something had to change, so we changed them.
And thus the BroJama was born. The ideal combination of Bro and Sleepwear.
As BroJamas began to evolve from those utilitarian beginnings, we began to recognize the opportunity we had with each pair to create something unique, an artistic statement pulled together by being at it's core functional sleep and lounge wear.
The pants evolved naturally into other styles, based on our customers feedback and the artistic expression we were trying to convey. We added the Relaxed Bro, a pant with a wider, straighter leg for bros who wanted a less fitted look. We came up with our own take on the lounge kimono, inserting our favourite - a huge pocket deep enough for practically anything. And, our personal favourite, a take on a caftan style sleeping shirt for Bros who want to truly feel free while they sleep.
Making BroJamas is our passion, and our designs are always limited. Making each pair an exclusive, functional, work of art.
But what we did know is that they were sorely lacking in fried chicken.
So we set about making the first pair of BroJamas. A pair of pajama pants that were, despite the fried chicken, truly lacking. Something had to change, so we changed them.
- Step one was adjust the inseam, for extra comfort and airflow.
- Step two was add a drawstring. Drawstrings are sexier.
- Step three was add a proper button fly. Ease of access is essential.
- Step four was the much needed pockets. Because everyone everywhere needs more pockets.
- Step five was the fabric. Patterns and style, something that truly screamed "bro"
And thus the BroJama was born. The ideal combination of Bro and Sleepwear.
As BroJamas began to evolve from those utilitarian beginnings, we began to recognize the opportunity we had with each pair to create something unique, an artistic statement pulled together by being at it's core functional sleep and lounge wear.
The pants evolved naturally into other styles, based on our customers feedback and the artistic expression we were trying to convey. We added the Relaxed Bro, a pant with a wider, straighter leg for bros who wanted a less fitted look. We came up with our own take on the lounge kimono, inserting our favourite - a huge pocket deep enough for practically anything. And, our personal favourite, a take on a caftan style sleeping shirt for Bros who want to truly feel free while they sleep.
Making BroJamas is our passion, and our designs are always limited. Making each pair an exclusive, functional, work of art.
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